The Extra Words
Some things look straightforward until you examine the structure underneath. These articles are the result of that examination; explorations at the intersection of technology, marketing, human behaviour, business strategy, and the patterns that connect them.
Analytical in approach. Lateral in perspective. Written for people who don't mind diving a little deeper.
Here’s my view on trusting AI-Assistance and AI-Detection. Both have their place, and both may lead you to believe something that’s not a reality. No matter where you stand in the AI debate, having an opinion about it also means having thought through that position. Because if you haven’t, you may be at risk of handing agency and authority over to a tool you do not have any control over.
This week, more out of curiosity than concern, I ran three of my own articles through an AI detector. What came back tracked almost nothing about what I'd actually said, and almost everything about how tightly it was built. A well-argued paragraph and a generated one can look identical to a tool that only reads structure, not meaning. That's not a reason to dismiss the concern behind these tools. It's a reason to ask what, exactly, you're trusting when you let one decide for you.