The Extra Words
Some things look straightforward until you examine the structure underneath. These articles are the result of that examination; explorations at the intersection of technology, marketing, human behaviour, business strategy, and the patterns that connect them.
Analytical in approach. Lateral in perspective. Written for people who don't mind diving a little deeper.
"We all do better when we all do better" - A collaborative approach to business and politics.
Laila Frank and Anna van Zoest speaking with Tim Walz during a John Adams Institute event in Amsterdam under the title of "Think Global, Lead Local".
With reference to Brainport Eindhoven and how a collaborative approach can lead to reciprocity.